The Concierge Pharmacist Show Episode 18

Today's show featured a seasoned veteran of the health care industry, Theresa Jacobellis. Serving as President of Prescrxptive Communications, Theresa has developed a marketing communications agency focused on the healthcare industry. Prior to this initiative, she held a variety of roles including Vice President of Marketing at Paradigm Health Plans, Assistant Vice President of Marketing at Catholic Health Services of Long Island (CHS), and Assistant Vice President of Marketing and Public Affair s at Good Samaritan Medical Center in West Islip, New York, Director of Public Affairs at Winthrop-University Hospital and Director of Public Affairs at Huntington Hospital. She began her career in Community Relations at Northwell Health (formerly North Shore-LIJ Health System). She serves on the board of the Health & Business Alliance in New York, and is a member of Public Relations Professionals of Long Island and former Chair of the Public Relations Committee of the Nassau Suffolk Hospital Council, a consortium of not-for-profit hospitals on Long Island. She has published articles on the use of social media and emerging technology in healthcare marketing and communications. Her work has garnered national awards including the Aster Award, the Healthcare Advertising Awards, and the Cardiovascular Advertising Awards. This engaging conversation touched on the business of healthcare, the pressures on providers, and the role of communication in improving public health and keeping healthcare costs down. Theresa is a candidate in the 2019 Man and Woman of the Year with the Leukemia & Lymphoma Society so we talked about that honor and the wonderful things that LLS does to fight cancer. A link to her fundraising efforts is included in the show notes and we encourage the support of our listeners. Prescrxptive website: prescrxptivecommunications.com Facebook: https://www.facebook.com/prescrxptive Twitter: @prescrxptive LinkedIn: https://www.linkedin.com/company/prescrxptive-communications Instagram: Instagram.com/prescrxptivecommunications https://pages.mwoy.org/li/li19/tjacobelli