EPISODE · Jan 19, 2022 · 16 MIN
The Content Strategy That Works
from The Duct Tape Marketing Podcast · host John Jantsch
In this episode of the Duct Tape Marketing Podcast, I'm doing a solo show where I'm going to introduce one of my favorite strategy topics around content. Strategy is the most important element when it comes to building a long-term, sustainable marketing system – and content is the voice of your marketing strategy.
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