The convergence of B2B marketing automation & ABM platforms

from Truth, Lies and B2B Growth · host ROMI

In late July '24, we saw the release of the Forrester Wave report on 'Revenue Marketing Platforms'. The findings are further evidence of consolidation in marketing and sales tech. In this podcast, we debate what the future holds for customers and buyers of these platforms.

Episode metadata supplied by the publisher feed · Published Sep 3, 2024

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The convergence of B2B marketing automation & ABM platforms

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