The Conversation Everyone Is Avoiding (But Shouldn’t) | Julie Handrahan

Stop scrolling and listen. We’re talking about the one thing 100% of us are going to face, but nobody wants to discuss. Julie Handrahan is a Death Doula and the founder of Transition Well, and she’s here to change the narrative.In this episode of Bragg N' Bout Business, we’re stripping away the fear and the "taboo" of end-of-life support. Julie brings a lighthearted, incredibly human perspective to a topic that usually feels heavy. If you care about legacy, empathy, and actually supporting your loved ones (and yourself), this is the most important hour of your week.What we’re diving into:What the heck is a Death Doula anyway?How to make "the end" a lot less scary for everyone involved.The business of empathy and human connection.Why a lighthearted approach is the best way to handle the heavy stuff.(0:00) Intro: Stop running, start living. This isn't a dark conversation; it’s the ultimate life hack for intention.(2:15) The Stigma vs. The Reality: What the heck is a "Death Doula" anyway? Breaking down the fear.(4:30) "Magic’s" Story: The human side of being an end-of-life worker.(8:12) It’s About Legacy, Not Just Loss: How planning for the end changes how you show up today.(11:05) "Transition Well": The mission to normalize the hardest conversation you’ll ever have.(14:55) Practical Empathy: How to actually support a loved one through the final chapter.(18:30) The Business of Humanity: Navigating entrepreneurship in a "taboo" industry.(22:45) Lightning Round / "Outro": Final thoughts on life, death, and not taking yourself too seriously.Follow Julie Handrahan & Transition Well:[email protected]