The CPO role in PE Backed Companies

GTM Disrupted host Mike Smart is joined by Marlon Davis, a Fractional Chief Product Officer with over 25 years of product management and product executive experience in healthcare, Insurtech, edtech and environmental sustainability. Marlon breaks down the unique demands of product leadership in private equity- owned companies. He shares why understanding the type of PE firm is crucial for role alignment. Marlon offers his perspective on how CPOs succeed by balancing customer-centricity with financial outcomes. He also shares his insights on how to support critical business impact metrics, maintain agility and work with an investor minded approach. Key Take Aways from this episode include:  Value Creation Time Constraints  Strategic Business Planning  Focus on Profitable Growth  Adapting to PE Firms for a better fit Marlon’s Bio Marlon Davis is a product management executive with over 25 years of experience across various industries, including healthcare, insurtech, edtech, and environmental sustainability. In the last 15 years, he has focused on private equity-owned companies and startups, driving transformative product strategies, and introducing cloud-based and mobile-first solutions at Zywave, BenchPrep, MHC, and Brady. Notable launches include MHC NorthStar, BenchPrep Engage, and Brady LINK360, an innovative cloud-based EHS&S platform. His expertise in customer discovery, team leadership, and portfolio optimization has consistently improved product-market fit and operational efficiency. To Learn more about Marlon to go - https://www.linkedin.com/in/marlondavis/