The Crochet Bag Architect- Lade Mayowa
from The Salary Scramble With Lee Kasumba Hosted by Shespeaksafrica
From drafting buildings to designing bags. From Lagos to the world. This week on The Salary Scramble, Lee Kasumba sits down with Omobolade Kolade Mayowa, the "Crochet Bag Architect" and founder of Hooked by Lade. Lade is a trained architect from FUTA who turned a childhood skill into a global luxury brand. She launched in March 2021, left her 9-to-5, and has since shipped over 1,000 orders to more than 15 countries. Her work has been worn by Sola Sobowale, Mercy Johnson, and Veekee James. In this episode, she opens up about merging architecture with fashion design, building a sustainable slow-fashion brand in a fast-paced world, the reality of running a global business from Nigeria, what celebrity endorsements really mean for a brand, and her journey from 800,000+ followers to a loyal community of "Hookies." This conversation is for every creative, founder, and dreamer building something from the ground up. Full episode out now.
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