EPISODE · Nov 14, 2020 · 59 MIN
The Crux - Jeff DeMarrais
from The Crux of the Story · host Gary Sheffer and Mike Fernandez
In our forty-second episode of The Crux, Mike and Gary welcome Jeff DeMarrais, CCO of Cognizant, one of the world's leading professional service firms. We discuss using the "moneyball" methodology of communications, recruiting talent for the future, and telling your story looking beyond the traditional PESO model.
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The Crux - Jeff DeMarrais
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