The Crux - Mark Weiner

from The Crux of the Story · host Gary Sheffer and Mike Fernandez

In our sixty-fifth episode of The Crux, we welcome Mark Weiner, author of the new book, "Public Relations Technology, Data and Insights, Igniting a Positive Return on Your Communications Investment.” Mark is one of the leading and most respected experts in the world on public relations research, measurement, and evaluation. He has led research programs for scores of Fortune Global 1000 companies. He received the 2018 Jack Felton Medal for Lifetime Achievement from the Institute for Public Relations (IPR) for whom he serves as a board member, and he is a member of the Arthur W. Page Society.

Episode metadata supplied by the publisher feed · Published Nov 14, 2021

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The Crux - Mark Weiner

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