The Customer is Always Right

from Business Casual · host MoneyLab.co

How do you build products that meet your customers' needs, not just your own? Matt and Andrew talk about their "come-toJesus" moment with their SaaS product Lasso and how they've had to re-design their whole product. They discuss how they first built the product to selfishly meet their own needs and how conversations with customers forced them to pivot. From how to survey your existing audience to understanding UX/UI principles, designing directly for your audience can totally help you clarify your product design. Because in the end, the customer is always right... because they got the money. Enjoy!P.S. If you haven't checked out Lasso, get on it! Visit GetLasso.coP.P.S. Check out Google's design philosophy here: Material.io/design

What this episode covers

How do you build products that meet your customers' needs, not just your own? Matt and Andrew talk about their "come-toJesus" moment with their SaaS product Lasso and how they've had to re-design their whole product. They discuss how they first built the product to selfishly meet their own needs and how conversations with customers forced them to pivot. From how to survey your existing audience to understanding UX/UI principles, designing directly for your audience can totally help you clarify your product design. Because in the end, the customer is always right... because they got the money. Enjoy! P.S. If you haven't checked out Lasso, get on it! Visit GetLasso.co P.P.S. Check out Google's design philosophy here: Material.io/design

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The Customer is Always Right

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This episode is 44 minutes long.

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This episode was published on February 24, 2020.

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