EPISODE · Jul 16, 2026 · 18 MIN
The Daniel Tiger SOP - How to Regularly Do Hard Things (ITS Classic)
from Idea to Startup · host Brian Scordato
Today, we'll talk about my favorite item from the Always Work List from a few weeks back - the Daniel Tiger SOP. Entrepreneurship requires you to do uncomfortable stuff constantly. This gets overwhelming and leads to founders sticking with the well-worn, safe path. That leads to startups with no differentiator and no reason to exist. The Daniel Tiger SOP helps you turn intimidating tasks into manageable ones. It lets you travel a unique road, which leads to a unique product. It's as good a technique as I've found. Tacklebox Always Work and Never Work Lists Pod Email [email protected] with sub “always work never work” to get the lists An SOP for Testing a Startup Idea Daniel Tiger Song Nate Bargatze Dumb Brain Timestamps 00:35 Intro - Always Work and Never Work Lists 02:55 The Most Useful Item from the Always Work List 03:55 What Makes People Happy06:15 Smooth Jazz 06:45 You’ll Never Sprint Again 08:12 Repetitive SOPs and Uncomfortable SOPs 09:30 The Daniel Tiger SOP 11:13 Email Scam Detector Startup 16:30 The End: Our Brains Are Dumb
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Today, we'll talk about my favorite item from the Always Work List from a few weeks back - the Daniel Tiger SOP. Entrepreneurship requires you to do uncomfortable stuff constantly. This gets overwhelming and leads to founders sticking with the well-worn, safe path. That leads to startups with no differentiator and no reason to exist. The Daniel Tiger SOP helps you turn intimidating tasks into manageable ones. It lets you travel a unique road, which leads to a unique product. It's as good a technique as I've found.
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The Daniel Tiger SOP - How to Regularly Do Hard Things (ITS Classic)
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