The Dark Kitchen Rises with Geoff Alexander of Wow Bao

Send us Fan MailGeoff Alexander is the President and CEO of Wow Bao, a fast casual Asian concept that has grown from 3 brick-and-mortar locations to over 300 locations including airports, grocery stores, and food trucks, using what Geoff calls "dark kitchens" under his direction. Geoff also has substantial experience as managing partner at Lettuce Entertain you, and has been named one of the most influential restaurant CEOs in the country according to Nation's Restaurant News.  On this episode, Geoff and host Zack Oates discuss: How Wow Bao has grown so fastDark kitchens vs ghost kitchens vs virtual kitchensHow to maintain a brand identity as your company growsWhat keeps the CEO of a large, growing company up at nightMoreThanks Geoff!