The Dark Side of Online Business Success...

In this conversation, Leigh discusses the impact of the '10K cult' on women entrepreneurs, highlighting the seductive nature of online business promises that often lead to burnout and a loss of personal identity. She emphasizes the importance of building a sustainable business that prioritizes emotional health and personal capacity over performance pressure and hype.Join Reset Circle Takeaways:Succeeding in the 10K cult can be more harmful than failing.The online business world often preys on desperation for stability.Women entrepreneurs seek not just money, but relief and autonomy.The allure of a blueprint can overshadow personal needs and signals.Hype can create an unsustainable business model.Ignoring internal signals can lead to burnout.Fast results and quick wins can compromise long-term sustainability.Toxic positivity can prevent honest conversations about struggles.Building a business should prioritize personal health and capacity.True alignment in business means creating a structure that supports well-being.Chapters:00:00 The Allure of the 10K Cult03:05 The Pressure of Performance and Hype07:58 Building for Sustainability and ReliefKeywords:10k cult, online business, women entrepreneurs, burnout, sustainable business, identity, performance pressure, emotional health, business structure, capacity building