The Death of Big Courses & Rise of "Real" Creators (2026 Predictions)

Send us Fan Mail✅ Subscribe to our companion Substack:Get each week’s summary in your inbox — plus on-demand alerts when something big breaks 👉 https://clickteasepodcast.substack.com/AI ads are getting louder, funnels are getting messier — and creators are officially over it. Joanna and Michelle break down what’s actually going to work in 2026 (and what’s quietly dying).What You’ll Learn:How AI saturation is creating a huge opportunity for human-first creatorsWhy milestone-based planning beats traditional goal setting (especially if you “fall behind”)Which digital products, offers, and formats are gaining traction — and which are losing steamTimestamps:04:45 – Introduction04:45 – Why New Year goal-setting keeps setting creators up to fail06:30 – The milestone mindset that finally gets projects finished14:45 – AI ads, brand laziness, and the authenticity advantage23:10 – “Fly-on-the-wall” content and the rise of voyeur-style marketing27:15 – The slow death of massive async courses31:40 – Simpler funnels, easier buying, and what customers actually wantReferences & Resources:AI-generated adsDigital membershipsOnline communitiesIn-person retreatsHannah Louise PostonSubscribe on YouTube: https://www.youtube.com/@clickteasepodcast📱 Social: @themichellepualani | @joanna_atwork📩 Michelle: [email protected]🌐 Joanna: millennialmktr.com📅 10-Day Course Creation Challenge (Joanna) 💻 Build a Successful Online Business Using Kajabi 🎙️ Get Descript for Podcasting ✅ Try Out Monday.com