The December PR Playbook: Evergreen Stories That STILL Get You Press episode artwork

EPISODE · Nov 21, 2025 · 12 MIN

The December PR Playbook: Evergreen Stories That STILL Get You Press

from The Brandinc PR Podcast · host Brandi Sims

December isn’t a dead month for PR… it’s a strategic advantage.In this episode, Dr. Brandi Sims breaks down what actually happens inside newsrooms during slow holiday cycles — and how PR pros and brands can use evergreen stories to land real visibility when competition is LOW.We’re covering:• Why journalists still need stories in December• Evergreen holiday angles that ALWAYS get picked up• What not to pitch this month• How to position yourself as an easy “yes” during a slow cycle• The December pitching strategy that makes your January strongerIf you’ve been wondering what to pitch — or if you should pitch at all — this episode is your roadmap.Tune in and get your December PR strategy right.RESOURCES + LINKSGet Brandi’s AI-Powered Tool For Pitching Media ⁠Right Here⁠.Revamp Your Business Foundation with Our Exact Automation Tool That Streamlines Our Communications From Prospects to Media Bookings in Minutes. ⁠Start For Free⁠.Ready to stop guessing your PR strategy? The PR Playbook Bootcamp gives you Brandi’s complete step-by-step framework for building consistent media momentum. ⁠Enroll Here⁠.⁠Sign Up for Our Free Weekly Newsletter⁠ & Get Insights From Brandi Bi-Weekly On All Things Brand Strategy, PR, Business Trends + More. Drop Us A Review and we’ll Send You ⁠Our 5 Things You Must Have to Be A Media Magnet⁠ FREE (Value $297).

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The December PR Playbook: Evergreen Stories That STILL Get You Press

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This episode is 12 minutes long.

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This episode was published on November 21, 2025.

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December isn’t a dead month for PR… it’s a strategic advantage.In this episode, Dr. Brandi Sims breaks down what actually happens inside newsrooms during slow holiday cycles — and how PR pros and brands can use evergreen stories to land real...

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