The Deep Advantage of Value Selling

Featuring Neelam Kumar of Meridian Adhesives

Episode 278 of the The Kula Ring podcast, hosted by Kula Partners, titled "The Deep Advantage of Value Selling" was published on March 12, 2024 and runs 29 minutes.

March 12, 2024 ·29m · The Kula Ring

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Summary

Neelam Kumar joins The Kula Ring to discuss the strength in value selling. Neelam is an advocate and evangelist of value selling and brings a wealth of knowledge to this week's episode of The Kula Ring. We discuss the need for relationship building, both internally, between departments and externally, with our customers. We also look at asking the right questions, and discovering how to dig into what provides value to the customer or prospect.

Episode Description

Neelam Kumar joins The Kula Ring to discuss the strength in value selling. Neelam is an advocate and evangelist of value selling and brings a wealth of knowledge to this week's episode of The Kula Ring. We discuss the need for relationship building, both internally, between departments and externally, with our customers. We also look at asking the right questions, and discovering how to dig into what provides value to the customer or prospect.

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