The Difference Between Captive and Independent Agents episode artwork

EPISODE · Jul 16, 2025 · 10 MIN

The Difference Between Captive and Independent Agents

from Agent Survival Guide | Empowering Insurance Agents to Survive Today and Thrive Tomorrow · host Sarah J. Rueppel | Ritter Insurance Marketing

Are you just starting out in the insurance industry and aren’t sure what path is right for you? In this episode we break down the pros and cons of becoming a captive or independent agent.   Work with Ritter Insurance Marketing   Resources: 3 Advantages of Being an Independent Insurance Agent 10 Essential Tools for Beginner Insurance Agents AHIP Test Tips and Tricks for Medicare Certification FAQs About AHIP FAQs About NABIP Medicare Certification FREE eBook Download - The Guide to Earning a Living Selling Health Insurance FREE eBook Download – How Insurance FMOs Work LeadCENTER Learn More About PlanEnroll Licensing Requirements for Becoming a Health Insurance Agent MedicareCENTER   References: Kagan, Julia. “Captive Agent: What It Is, How It Works, Pros and Cons.” Investopedia, Investopedia, https://www.investopedia.com/terms/c/captive-agent.asp. Accessed 19 June 2025. Rosanes, Mark. “How Do Insurance Agents Make Money?” Insurance Business America, Insurance Business, 13 July 2023, https://www.insurancebusinessmag.com/us/guides/how-do-insurance-agents-make-money-452548.aspx Tuovila, Alicia. “Independent Agent: What It Is and What They Do.” Investopedia, Investopedia, https://www.investopedia.com/terms/i/independent-agent.asp. Accessed 19 June 2025.   Follow Us on Social!  Ritter on Facebook, https://www.facebook.com/RitterIM Instagram, https://www.instagram.com/ritter.insurance.marketing/ LinkedIn, https://www.linkedin.com/company/ritter-insurance-marketing TikTok, https://www.tiktok.com/@ritterim X, https://x.com/RitterIM and YouTube, https://www.youtube.com/user/RitterInsurance     Sarah on LinkedIn, https://www.linkedin.com/in/sjrueppel/ Instagram, https://www.instagram.com/thesarahjrueppel/ and Threads, https://www.threads.net/@thesarahjrueppel  Tina on LinkedIn, https://www.linkedin.com/in/tina-lamoreux-6384b7199/   Not affiliated with or endorsed by Medicare or any government agency.   Contact the Agent Survival Guide Podcast! Email us [email protected] or call 1-717-562-7211 and leave a voicemail.

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Are you just starting out in the insurance industry and aren’t sure what path is right for you? In this episode we break down the pros and cons of becoming a captive or independent agent.

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The Difference Between Captive and Independent Agents

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