The Digital Commerce Daily | Google expands Demand Gen with messaging | The Largest Shopping Mall Operator Has | "Treat e-commerce less as a growth

The Digital Commerce Daily — August 28, 2026 In this episode: • Google is expanding Demand Gen into a full-funnel commerce engine — and the new AI video creation and messaging ad formats directly change how DTC brands build and deploy creative at scale. • Simon Property Group — owner of 190+ malls — has launched a data-driven retail media network, marking the moment physical retail infrastructure formally enters the commerce media arms race. • Kapten & Son's COO lays out a blunt counter-narrative to growth-at-all-costs DTC culture — and the operational lessons from scaling a German accessories brand profitably across European markets are directly applicable right now. Hosted by Marco & Klara. New episode every weekday. Tags: ecommerce, digital commerce, retail media, Amazon, Walmart, platform strategy, D2C, omnichannel, performance marketing