The Diversity Dialogue with Rachael Burnside, Miles Baker-Clarke & Dr. Fiona Spotswood | The BikeBiz Podcast #4

Is the cycling industry ready for a genuine cultural audit? 🚲In episode four, host Pedro Couto Lopes is joined by three change-makers to discuss the roadmap for a more inclusive, accessible, and successful industry. We move beyond the boardroom to explore the sociological barriers, the "mental load" of leadership, and why inclusive culture is the ultimate engine for 2026 recovery.The Panellists:Rachael Burnside: Founder of Uplift, a mentorship community for women in the cycling trade.Miles Baker-Clarke: Founder of Cycling Culture Club, a movement redefining what it means to be a "cyclist."Dr. Fiona Spotswood: Lead of Project FIAS, conducting ground-breaking research into the sociology of the cycling industry.Listen for:✅ Why only 21% of the trade sees women as a growth segment (and why they're wrong).✅ How to move from tokenism to authentic allyship.✅ The "Mirror Test" for boardroom diversity.✅ Real-world success stories in talent retention.Stay Connected:📖 Full Editorial Summary: https://bikebiz.com/podcast-panel-diversity-inclusion-cycling/📩 Partner with us: [email protected]