The Dog Who Inspired a Snuffle Business: Turning Enrichment into Purpose

In this episode of insPAWed, we sit down with Anissa Poirier, founder of Pawsitively Hooked on Enrichment, to explore how her rescue dog Charlie inspired her path and purpose.After adopting Charlie in 2022, Anissa quickly saw his anxiety and need for engagement. A trainer introduced enrichment work, sparking an idea that combined creativity with care. As a lifelong crafter, Anissa began designing her own enrichment toys, leading to the creation of her crocheted Snuffle Log.What started as a way to help Charlie has grown into a handmade product line designed to support dogs, cats, and small animals through mental stimulation and natural foraging.In this conversation with host Cyndie Morgan and her four-legged co-host, Nigel, we explore how creativity can grow into purpose and how one dog can change everything.Learn more about Anissa and her work:https://pawsitivehookenrich.etsy.comVisit the website: https://cyndiesthoughtmovement.com/inspawedHave a story like this? Apply to share it in the studio.