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EPISODE · May 27, 2019 · 31 MIN

The Emotional Connection to Cash

from 20/20 MONEY: The Business of Optometry · host Adam Cmejla

In today's episode, I share three different events that have transpired over the last couple of weeks that have gotten me to think about the emotional connection we have to cash, specifically cash that is on hand in an "emergency fund." I share two personal stories that have brought this to light over the past couple of weeks along with an example from a (not named, of course) client conversation.   I then talk about the two psychological biases that cause us to have the emotional connection to cash and discuss examples of them and how they play a role not only in our relationship to cash, but most everything in life. I then wrap up the conversation with different ways you can internalize and work past the initial fear and pain of parting ways with cash. —————————————————————————————————— Please rate and subscribe to 20/20 Money on these platforms Apple Podcasts Spotify Google Play Stitcher  —————————————————————————————————— For past episodes of 20/20 Money with full companion show notes, please check out our episode archive here!

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The Emotional Connection to Cash

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