The End of Human Football: Football’s Artificial Future | FOOTNOTES Ep07 episode artwork

EPISODE · Feb 9, 2026 · 25 MIN

The End of Human Football: Football’s Artificial Future | FOOTNOTES Ep07

from FOOTNOTES: The Anthropology of Football · host Lex

From players using ChatGPT to negotiate £20,000 bonuses to clubs seeding synthetic fanbases to manufacture 24/7 hype, are we moving toward a version of the game that is perfectly optimised but emotionally hollow? 

From players using ChatGPT to negotiate £20,000 bonuses to clubs seeding synthetic fanbases to manufacture 24/7 hype, are we moving toward a version of the game that is perfectly optimised but emotionally hollow?

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The End of Human Football: Football’s Artificial Future | FOOTNOTES Ep07

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This episode is 25 minutes long.

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This episode was published on February 9, 2026.

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From players using ChatGPT to negotiate £20,000 bonuses to clubs seeding synthetic fanbases to manufacture 24/7 hype, are we moving toward a version of the game that is perfectly optimised but emotionally hollow? 

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