The End of Month Senior Living Occupancy Insanity: How to Shift from Reactive to Proactive Activity

It's very common in senior living sales to see a push from management to increase occupancy at the end of the month. All too often, the result is a shift from sales activities that are proactive to ones that are reactive. Julie Podewitz, CEO & Founder of Grow Your Occupancy, takes a closer look at the phenomenon of the month-end sales push and offers tips that result in better overall outcomes.