The Essentials For Engaging The Next Gen Of Sport Fans, w/ DP World Tour & Ryder Cup Europe, 50 Sport, Fulwell Entertainment, and Little Dot Sport

Join Sarah Essoof, head of production at 50 Sport, Tom Jackson, group director of content at the DP World Tour and Ryder Cup Europe, Ben Turner, co-founder and partner at Fulwell Entertainment, and Fiona Wood, strategy director at Little Dot Sport, discussing how best to engage younger generations with your sport content. This panel was recorded at the Broadcast Sport Content Summit, which was held at dock10 Studios in Media City on 5 March. Don’t forget to subscribe to the Broadcast Sport Podcast wherever you’re listening. Hosted on Acast. See acast.com/privacy for more information.