The EU US trade and tariff framework looks increasingly in jeopardy

The EU US trade and tariff framework, which we can't call a deal because there’s nothing in writing, looks increasingly in jeopardy.  The 15% tariffs are way too high according to many business lobby groups and could severely damage American markets for European companies.  So what could and should European companies do? All to discuss with Ben Butters the Director General of EuroChambers.