The Evolution of B2B Customer Experience -- Michael McLaren // Merkle B2B

from MarTech Podcast ™ // Marketing + Technology = Business Growth

Merkle B2B’s Global CEO, Michael McLaren, wraps up discussions on B2B marketing in 2022. Similar to the evolving nature of B2C customer experience, B2B customer experiences are also evolving rapidly. B2B marketers must keep up or risk being left behind in this digitally-driven, competitive space. Today, Michael explores the evolution of B2B customer experiences. Show NotesConnect With: Michael McLaren: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Episode metadata supplied by the publisher feed · Published Mar 19, 2023

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Global CEO at Merkle B2B, Michael McLaren, discusses the evolution of B2B customer experiences.

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The Evolution of B2B Customer Experience -- Michael McLaren // Merkle B2B

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This episode was published on March 19, 2023.

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