EPISODE · May 30, 2024 · 1H 9M
The Evolution of Influencer Scams & Social Media Fraud w/ Meredith Lynch
from infinite scroll · host Centennial World
Register for a rose pamper experience with Fresh on June 7th in Sydney here: https://t.email.fresh.com/webApp/Refresh-with-Fresh-Rose Find Meredith's podcast here: https://open.spotify.com/show/498eaXr0N462OoKRSvdyCQ In this week's episode, I explore some of the most popular ways in which influencers scam their audiences with TikTok star Meredith Lynch! Meredith and I dive into some notable examples, such as fake followers and reviews, crypto pump-and-dump promos, Instagram giveaways, affiliate marketing undisclosure, TikTok Shop, Master Resell Rights (a new MLM-esque scheme), and more. Timestamps: 6:03 "Fake" influencer Lillee Jean & copyright striking 19:27 Fake reviews 25:40 Marques Brownlee criticised for review being "too honest" 31:33 Undisclosed affiliate links and ads 37:59 Promoting scams: Kenza Cosmetics, gambling mystery boxes & crypto 48:39 TikTok Shop 56:12 Luxury Instagram "giveaways" 1:02:00 Master Resell Rights Find our podcast YouTube channel here: https://www.youtube.com/channel/UC18HclY7Tt5-1e3Z-MEP7Jg Subscribe to our weekly Substack: https://centennialworld.substack.com/ Join our Geneva home: https://links.geneva.com/invite/7eb23525-9259-4d59-95e3-b9edd35861a5 Follow us on Instagram: https://www.instagram.com/infinitescrollpodcast/ Follow our publication: https://www.instagram.com/centennialworld/ Follow Lauren on Instagram: https://www.instagram.com/laurenmeisner_/ Souces: https://www.youtube.com/watch?v=9siWA2ACDlQ https://www.youtube.com/watch?v=ntHTFELmDHs https://www.youtube.com/watch?v=IHifwwHVdUw https://www.reddit.com/r/BeautyGuruChatter/comments/c95kgq/a_discussion_of_lillee_jean/ https://www.youtube.com/watch?v=CL3sTBYIGT0 https://www.youtube.com/watch?v=LJzlYuodd2k https://www.reddit.com/r/TikTokCringe/comments/181wwzb/tiktok_shops_are_getting_shut_down_due_to/ https://www.mediamatters.org/tiktok/tiktoks-new-shopping-feature-selling-users-everything-weight-loss-pills-diy-lipo-injections https://www.reddit.com/r/SBCGaming/comments/17nskf2/got_scammed_from_a_tiktok_shop/ https://www.youtube.com/watch?v=ntg2XAHByBE&ab_channel=YouTubeMovies https://www.youtube.com/watch?v=KGHwxaSRpPU&ab_channel=tiffanyferg https://centennialworld.com/influencers-promoting-cryptocurrency/ https://centennialworld.com/faze-clan-removes-suspends-members-cryptocurrency-pump-dump-scams-faze-kay/ https://www.businessoffashion.com/articles/beauty/beauty-reviews-were-already-suspect-then-came-generative-ai/ https://centennialworld.com/the-demise-of-online-product-reviews-from-shady-influencer-practices-to-ai-generated-content/ https://www.youtube.com/watch?v=__9GGtX7VVg&t=600s&ab_channel=CCSuarez https://www.youtube.com/watch?v=OB-HK43NjN4&ab_channel=HannahAlonzo https://medium.com/@mocce519/unlocking-success-roadmap-to-riches-with-master-resale-rights-mrr-db365a672406#:~:text=That's%20why%20they've%20priced,keep%20100%25%20of%20the%20profits
What this episode covers
Register for a rose pamper experience with Fresh on June 7th in Sydney here: https://t.email.fresh.com/webApp/Refresh-with-Fresh-Rose Find Meredith's podcast here: https://open.spotify.com/show/498eaXr0N462OoKRSvdyCQ In this week's episode, I explore some of the most popular ways in which influencers scam their audiences with TikTok star Meredith Lynch! Meredith and I dive into some notable examples, such as fake followers and reviews, crypto pump-and-dump promos, Instagram giveaways, affiliate marketing undisclosure, TikTok Shop, Master Resell Rights (a new MLM-esque scheme), and more. Timestamps: 6:03 "Fake" influencer Lillee Jean & copyright striking 19:27 Fake reviews 25:40 Marques Brownlee criticised for review being "too honest" 31:33 Undisclosed affiliate links and ads 37:59 Promoting scams: Kenza Cosmetics, gambling mystery boxes & crypto 48:39 TikTok Shop 56:12 Luxury Instagram "giveaways" 1:02:00 Master Resell Rights Find our podcast YouTube channel here: https://www.youtube.com/channel/UC18HclY7Tt5-1e3Z-MEP7Jg Subscribe to our weekly Substack: https://centennialworld.substack.com/ Join our Geneva home: https://links.geneva.com/invite/7eb23525-9259-4d59-95e3-b9edd35861a5 Follow us on Instagram: https://www.instagram.com/infinitescrollpodcast/ Follow our publication: https://www.instagram.com/centennialworld/ Follow Lauren on Instagram: https://www.instagram.com/laurenmeisner_/ Souces: https://www.youtube.com/watch?v=9siWA2ACDlQ https://www.youtube.com/watch?v=ntHTFELmDHs https://www.youtube.com/watch?v=IHifwwHVdUw https://www.reddit.com/r/BeautyGuruChatter/comments/c95kgq/a_discussion_of_lillee_jean/ https://www.youtube.com/watch?v=CL3sTBYIGT0 https://www.youtube.com/watch?v=LJzlYuodd2k https://www.reddit.com/r/TikTokCringe/comments/181wwzb/tiktok_shops_are_getting_shut_down_due_to/ https://www.mediamatters.org/tiktok/tiktoks-new-shopping-feature-selling-users-everything-weight-loss-pills-diy-lipo-injections https://www.reddit.com/r/SBCGaming/comments/17nskf2/got_scammed_from_a_tiktok_shop/ https://www.youtube.com/watch?v=ntg2XAHByBE&ab_channel=YouTubeMovies https://www.youtube.com/watch?v=KGHwxaSRpPU&ab_channel=tiffanyferg https://centennialworld.com/influencers-promoting-cryptocurrency/ https://centennialworld.com/faze-clan-removes-suspends-members-cryptocurrency-pump-dump-scams-faze-kay/ https://www.businessoffashion.com/articles/beauty/beauty-reviews-were-already-suspect-then-came-generative-ai/ https://centennialworld.com/the-demise-of-online-product-reviews-from-shady-influencer-practices-to-ai-generated-content/ https://www.youtube.com/watch?v=__9GGtX7VVg&t=600s&ab_channel=CCSuarez https://www.youtube.com/watch?v=OB-HK43NjN4&ab_channel=HannahAlonzo https://medium.com/@mocce519/unlocking-success-roadmap-to-riches-with-master-resale-rights-mrr-db365a672406#:~:text=That's%20why%20they've%20priced,keep%20100%25%20of%20the%20profits
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The Evolution of Influencer Scams & Social Media Fraud w/ Meredith Lynch
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