The Evolution of Women's Football Merchandise

Lynsey and Tash speak with Helen Hardy, founder of foudys.com, about the growth of women's football and its merchandise. They discuss the increasing popularity of women's football, the evolution of football kits into fashionable items, and the unique fandom surrounding individual players. Helen shares insights into her business's growth, the challenges of keeping up with demand, and the changing landscape of women's merchandise. The Offside Rule is a Listening Dog Media production. Learn more about your ad choices. Visit podcastchoices.com/adchoices