The “Final Four” KPIs for Law Firm Growth and Profitability, with Terrell Turner

Trying to run a smarter, more profitable law firm? In this episode of The Alpha Lawyer Podcast, Jason Marsh is joined by Terrell Turner, CPA and founder of TLTurner Group, to break down the four most impactful KPIs (key performance indicators) law firms should be tracking. Inspired by March Madness, Terrell walks us through how he and his team analyzed over 60 metrics—then built a bracket to determine which KPIs truly move the needle. The result? A “Final Four” that law firm owners can rely on to make better decisions, grow their practice, and avoid financial blind spots. If you’ve ever struggled with managing cash flow, making the right hires, or understanding what your numbers are really telling you—this one’s a must-listen.   🎧 Listen now and learn: ✔️ The “Final Four” KPIs that drive law firm success ✔️ Why profit margins aren’t enough—and what to measure instead ✔️ How to know if your firm’s overhead is too high ✔️ When to hire your next staff member (and when not to) ✔️ How successful firms make financial decisions using data, not gut feelings   🔗 Follow Terrell Turner & The TLTurner Group 🌐 Website: https://www.tlturnergroup.com/ Subscribe to his newsletter, Law Firm Success Book a free consultation to see how Data Analytics, Law Firm CFO or Bookkeeping services can help you understand your numbers and make them work for you. 💼 LinkedIn: https://www.linkedin.com/in/terrellturner   🔗 Follow and Connect with Host, Jason Marsh 🌍 Website: https://www.alphalawyer.io/ 💼 LinkedIn: https://www.linkedin.com/in/marshjason/ 📺 YouTube: https://www.youtube.com/@GoAlphaLawyer 🔗 Linktree: https://linktr.ee/alphalawyer   🎧 Enjoyed this episode? Subscribe, leave a review, and share with other law firm owners!