The Financial PR with Reg Hoare, Managing Director, MHP Communications

This video can be seen at: https://www.piworld.co.uk/2019/01/19/the-financial-pr-with-reg-hoare-managing-director-mhp-communications/ piworld’s Tamzin Freeman interviews Reg Hoare about the role of the Financial PR. Reg’s background: Reg joined MHP in 2010 and has over 30 years City experience, initially gained with 11 years in investment banking and securities, principally at SG Warburg and Nomura. He switched to financial PR in 1995, and specialises in advising mid market companies, from FTSE 250 to AIM 100 across a number of sectors, and has a long track record of advising in complex situations including IPOs, fund raisings, M&A, crises and restructurings. He also served for 8 years as a Board member of the Investor Relations Society, Europe’s leading body for investor relations practitioners. Reg’s background and how he got into financial PR – 00:39 What is the role of the financial PR? – 02:53 What makes a good RNS? – 05:49 Why companies don’t put the consensus forecasts on their website? – 07:15 What notice do you have of the good news, or bad news, of a trading update? – 08:43 Profit warnings – 09:56 What’s the biggest challenge for the PR? – 13:31 As a PR, how do you feel about the retail investor? – 15:21 How do you gear a comms strategy to include the retail investor? – 17:00 The regulation that the companies have to adhere to? – 18:24 Has MiFIDII affected you, as a financial PR? – 23:14 How has the PR function changed over the period? – 26:13 How has the proliferation of media affected you? – 29:50 As a PR, what are the constraints for you as a private investor? – 32:04 If you weren’t a financial PR, what would you do? – 34:35