The First Customer - AI Won’t Replace the Work, It’ll Change What Gets Done with Michael Gadsby

In this episode, I was lucky enough to interview Michael Gadsby, founder and co-founder of O3 World and Chief Innovation Officer of O3XO.Michael talks about his unconventional path into business, from discovering web design at the dawn of the internet to freelancing, building an agency, and eventually partnering with Keith Scandone to grow O3 World. Michael shares how relationships helped them land their first customer, Philadelphia Style Magazine, and why having a co-founder with a different perspective can make all the difference when navigating difficult decisions and big opportunities.Michael then turns to AI and how companies can actually put it to work without trying to transform everything overnight. Michael explains why O3XO takes a “start small and scale” approach, helping organizations identify everyday friction points, prioritize practical AI use cases, and create solutions that give teams more capacity to do meaningful work. He also discusses staying ahead of rapid technological change, building custom solutions with increasingly accessible tools, and the importance of real conversations over AI-generated “slop”.Get a fresh perspective from Michael Gadsby on making sense of AI, finding opportunity in uncertainty, and building alongside the right people in this episode of The First Customer!Guest Info:O3XOhttps://www.o3xo.ai/Michael Gadsby's LinkedInhttps://www.linkedin.com/in/michaelgadsby/Connect with Jay on LinkedInhttps://www.linkedin.com/in/jayaigner/The First Customer Youtube Channelhttps://www.youtube.com/@thefirstcustomerpodcastThe First Customer podcast websitehttps://www.firstcustomerpodcast.comFollow The First Customer on LinkedInhttp://www.linkedin.com/company/the-first-customer-podcast/