The Flawed Agency Model | Stuart Dunk episode artwork

EPISODE · Apr 15, 2025 · 14 MIN

The Flawed Agency Model | Stuart Dunk

from The Dylan Kohlstadt Show · host Dylan Kohlstadt

"In an undifferentiated category, many agencies look and sound the same, which leads to a price-focused negotiation - a race to the bottom where procurement looks at who can do the work the cheapest."Stuart Dunk has a message for all agency and business owners who are fighting for a seat at a very crowded table.You'll have to watch (or listen to) the interview to hear it, plus:What most agencies are doing wrongOne piece of advice for struggling small agenciesWhat is the sea of sameness and can it be the death of an agencyA little-known pitching hack for agenciesThe full episode is now live on YouTube: https://www.youtube.com/watch?v=rStwFL5hMkM For a more in-depth look at the agency model, warts and all, read Stuart's insights (and warnings) in this blog: https://shiftone.co.za/agencies-drowning-in-a-sea-of-sameness/ Now what's your opinion on the agency model? Are we doomed to fail? What pivot do you see successful agencies making? Keen to hear your thoughts, so go ahead and share!Subscribe to my channels / @dylankohlstadt Connect with me on all my social platforms:Instagram: https://www.instagram.com/dylankohlstadt/ LinkedIn: https://www.linkedin.com/in/dylankohlstadt/ Facebook: https://www.facebook.com/dylankohlstadt/   Twitter: https://twitter.com/dylankohlstadt YouTube: https://www.youtube.com/@DylanKohlstadt/

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"In an undifferentiated category, many agencies look and sound the same, which leads to a price-focused negotiation - a race to the bottom where procurement looks at who can do the work the cheapest." Stuart Dunk has a message for all agency and business owners who are fighting for a seat at a very crowded table. You'll have to watch (or listen to) the interview to hear it, plus: What most agencies are doing wrongOne piece of advice for struggling small agenciesWhat is the sea of sameness and...

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The Flawed Agency Model | Stuart Dunk

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