EPISODE · Mar 5, 2026 · 23 MIN
The Fortified Life Podcast with Jason Davis - EP 224 | Brian P. Moran | New York Times best-selling author
from THE FORTIFIED LIFE PODCAST · host Jerry Royce
Show Notes: The Fortified Life Podcast with Jason Davis – EP 224Guest: Brian P. Moran, New York Times Best-Selling Author of The 12 Week YearEpisode HighlightsHost: Jason Davis (aka Mister Fortify)Series: Tools and ResourcesTheme: Developing a dependency on Jesus in the marketplaceAbout the GuestBrian P. Moran has led in leadership and execution for over 30 years as a CEO, entrepreneur, consultant, and coach. He co-authored the best-selling book The 12 Week Year, transforming how individuals and organizations set and achieve goals. Brian actively helps others accomplish more than they imagined by focusing on effective implementation.Key Topics DiscussedBrian’s Professional Journey:From UPS to PepsiCo, consulting, and entrepreneurshipThe evolution of the 12 Week Year concept and its roots in athletic training principlesThe 12 Week Year Framework:Why annual planning often leads to procrastination and a lack of urgencyThe power of shorter 12-week cycles for focus and executionEmphasizing tactical over conceptual planningThe Five Disciplines of the 12 Week Year:Vision: Start with personal vision, then align career and business goalsPlanning: Set 1–3 focused 12-week goals with tactical plansProcess Control: Use tools and routines to ensure consistent executionScorekeeping: Track both actions and outcomes to drive improvementTime Use: Be intentional with commitments and prioritiesThe Three Core Principles:Accountability: Ownership based on free will and personal choice—not just consequencesCommitment: Making and keeping promises to oneself and others for each 12-week cycleGreatness in the Moment: Success is determined by choices made in each momentImplementation in Real Life:Success stories from organizations and individuals using the 12 Week YearEmbrace discomfort and step out of the comfort zone to drive growth.No perfect plan—focus on learning, adapting, and building momentumTools & Resources for Listeners:12weekyear.com – Solutions for individuals and teams, including the newly enhanced Achieve online system and Accelerator for LeadersOnline tools for vision-building, goal-setting, tactical planning, scorecards, and tracking progressAffordable pricing and a free getting-started courseSocial media: Follow “12 Week Year” for regular content and updatesConnect with Brian P. MoranWebsite: 12weekyear.comSocial: Search for “12 Week Year” on all major platformsAdditional ResourcesGet a copy of The 12 Week Year bookExplore online resources and courses at 12weekyear.com.Check out the free Getting Started course for an introduction to the methodology.Closing ThoughtsDon’t compartmentalize your faith in the marketplace—God is with you everywhere.Prioritize what matters most, act urgently, and create momentum through short cycles.Subscribe to The Fortified Life Podcast:Apple Podcasts | Spotify | iHeartRadio | YouTubeVisit fortifiedlifepodcast.com now to discover more insightful episodes, join our community, and tune in live every Wednesday at 8:30pm ET. Take your next step to a fortified life!.Get your copy of Fortify: Being Rooted in God’s Plan for Work and Business by Jason Davis—available now on Amazon.Equip yourself today and share your journey with us!
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The Fortified Life Podcast with Jason Davis - EP 224 | Brian P. Moran | New York Times best-selling author
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