The Fortune Is in the Follow-Up: Mastering Sales Persistence

In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham dive into one of the most overlooked yet critical aspects of sales—follow-up strategies. If you’re still relying on the tired “just checking in” approach, it’s time for an upgrade!From leveraging multiple communication channels like SMS and social media to using CRM automation and creative tactics (like a two-cent PayPal message), this episode is packed with practical advice to help you close more deals without sounding desperate.Key Takeaways:✅ Why most follow-ups fail (and how to fix them)✅ The power of timing and frequency in engagement✅ How to structure follow-ups to nurture warm leads✅ The role of CRM & automation in streamlining sales✅ Creative outreach strategies that grab attention✅ Mindset shifts to follow up with confidence (not fear)Credits: 🔹Hosted by: Cory Mosley, Business Growth Strategist🔹Co-Hosted by: Lon Graham, Sales Expert🔹Produced by: Willie H.Join Cory and Lon as they mix business insights, sales wisdom, and lively banter—plus a special tribute to a mentor who shaped Cory’s journey. Whether you’re an entrepreneur, sales pro, or business leader, this episode is packed with actionable tips to help you level up your follow-up.🎧 Listen now and start converting more leads today!Disclaimers