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The Framework That Created More Freedom In Jon Marino's Speaking

Episode 315 of the The Story Engine Podcast podcast, hosted by Kyle Gray, titled "The Framework That Created More Freedom In Jon Marino's Speaking" was published on September 10, 2024 and runs 40 minutes.

September 10, 2024 ·40m · The Story Engine Podcast

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On this episode we are talking with Jon Marino about the process of preparing a talk that transformed his business. We discuss our personal connection through a retreat in Hawaii and the importance of storytelling in our work. Jon shares how working with Kyle has helped him improve his communication and teaching skills. We also talk about the power of focusing on the audience and the value of deepening the understanding of customers. Jon introduces his new offering, a deep dive into customer personas, and shares his excitement about helping entrepreneurs find direction and make a bigger impact.

In This Episode

  • Preparing a well-crafted talk can have a transformative impact on a business.
  • Focusing on the audience and their needs is key to effective communication and teaching.
  • Deepening the understanding of customers through personas can help businesses better connect with their target audience.
  • The process of preparing a talk can lead to personal growth and a clearer sense of direction.
  • Working with a skilled mentor or coach can help improve communication and teaching skills.

We Discuss

02:32 The Power of Storytelling and Connection
04:24 Enhancing Copywriting and Marketing Skills
09:36 Deep Diving into Customer Personas and Branding Guides
Christmas Every Day and Other Stories Told for Children by William Dean Howells (1837 - 1920) LibriVox Five short delightful stories for children, told in the voice of "the papa" to "the girl" and "the boy" William Dean Howells (March 1, 1837 – May 11, 1920) was an American realist author and literary critic. Nicknamed "The Dean of American Letters", he was particularly known for his tenure as editor of the Atlantic Monthly as well as his own prolific writings, including the Christmas story "Christmas Every Day" and the novel The Rise of Silas Lapham. (Reader’s Note for story 3: A pony engine is a small locomotive for switching cars from one track to another.) (Summary by Wikipedia and David Wales) The Beach of Dreams H. De Vere Stacpoole Two sailors, Harbutt and Raft, discuss their plight as workers under the thumb of a wealthy owner. During a windstorm, Raft and his fellow hands must climb a mast of the three-master to control a rigging gone astray. Once they master that runaway rigging, they pause to watch another vessel in the distance. It's a ship many have seen before. We are introduced to the occupants of this new ship, the Gaston de Paris. The owner is Prince Selm, who loves the finest things in life, yet is drawn to the sea. His guests are an elderly eccentric woman, Madame de Warens, and her adopted daughter, Cleo de Bromsart, an unmarried 20-year-old who looks down on the lower classes. Madame de Warens is upset that Cleo has rejected Selm's proposal of marriage. Cleo, feeling an urge to go on deck, puts on storm gear and begins to climb the steps. Suddenly the engines thrust the ship forward fast, throwing Cleo back. She rushes up on deck to see the three-master hovering near, the name Albatross on its side. The Story The Times The biggest stories, told in depth, daily. Join the world's best journalists to uncover what really matters. Hosted by Manveen Rana and Luke Jones. Published seven days a week and ready for you every morning.The Story is brought to you thanks to the support of readers of The Times and The Sunday Times. Subscribe today Hosted on Acast. See acast.com/privacy for more information. The Story of a Brand Show CommerceFocused Media, Inc. Welcome to The Story Of A Brand Show. Hear the unique entrepreneurial journeys of 1000+ Consumer Brand founders. We tap into the doubts, failures, wins and inspirations that come with building Consumer Brand startups in extremely competitive times. Whether you own a brand or work for one, you will learn from our guests as they share the building blocks of their brand's evolution. Who knows, you may even discover a few new products that become faves.
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