EPISODE · Jun 25, 2024 · 36 MIN
The Franchise Model That Opened 950 Stores in 13 Years
from We Live to Build
The Franchise Model That Opened 950 Stores in 13 Years. In this interview, Chief Development Officer Lyle Myers breaks down the exact franchise model his partners used to scale their previous brand, The Joint Chiropractic, to 950 locations in just 13 years. He reveals their "regional developer" strategy, which empowers partners to build and support their own territories in exchange for a share of fees and royalties. Lyle also shares his #1 rule for franchisee success, "Imitate before you innovate" , and explains why franchising makes up only 8% of US retail businesses but generates a massive 40% of the revenue. Finally, he details how an affordable $79/month price point creates a "sticky" subscription business. Check out the company: https://iflexstretchstudios.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: [email protected]🕒 CHAPTERS00:00 - The "Super Highway" to Owning a Business03:08 - How 8% of Businesses Make 40% of All Retail Revenue06:22 - "Imitate Before You Innovate": The #1 Rule for Success09:22 - Building a Proactive Support System for Franchisees15:16 - The Regional Developer Model (And How It Scales Fast)18:18 - Why Personal Services Are the "New Retail"24:36 - The Secret to a Sticky Subscription? The $79 Price Point27:45 - A Huge Untapped Market: The Need for Human Touch33:43 - My Personal Mission: Finding "Passion with Purpose"📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.aiLeave a Review (it truly helps us grow): https://welivetobuild.com/review Hosted on Acast. See acast.com/privacy for more information.
What this episode covers
The Franchise Model That Opened 950 Stores in 13 Years. In this interview, Chief Development Officer Lyle Myers breaks down the exact franchise model his partners used to scale their previous brand, The Joint Chiropractic, to 950 locations in just 13 years. He reveals their "regional developer" strategy, which empowers partners to build and support their own territories in exchange for a share of fees and royalties. Lyle also shares his #1 rule for franchisee success, "Imitate before you innovate" , and explains why franchising makes up only 8% of US retail businesses but generates a massive 40% of the revenue. Finally, he details how an affordable $79/month price point creates a "sticky" subscription business. Check out the company: https://iflexstretchstudios.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: [email protected]🕒 CHAPTERS00:00 - The "Super Highway" to Owning a Business03:08 - How 8% of Businesses Make 40% of All Retail Revenue06:22 - "Imitate Before You Innovate": The #1 Rule for Success09:22 - Building a Proactive Support System for Franchisees15:16 - The Regional Developer Model (And How It Scales Fast)18:18 - Why Personal Services Are the "New Retail"24:36 - The Secret to a Sticky Subscription? The $79 Price Point27:45 - A Huge Untapped Market: The Need for Human Touch33:43 - My Personal Mission: Finding "Passion with Purpose"📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.aiLeave a Review (it truly helps us grow): https://welivetobuild.com/review Hosted on Acast. See acast.com/privacy for more information.
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The Franchise Model That Opened 950 Stores in 13 Years
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