The Fresh Start Effect

An excuse to finally hit the gym again for a few days before giving up until the next solar cycle? A new 3-in-1 deodorant/body wash/shampoo on the market? Or is it a powerful amplifier that humanity can call upon in dire times for better or worse? We’ll let you decide after Prof Prof breaks it down in Adulting404. PS, take notes because he seems like he might be cooking up an impromptu test o! If you want to learn more about the Fresh Start Effect and the experiment mentioned in the episode, check out these articles https://magazine.circledna.com/psychology-behind-the-fresh-start-effect-of-the-new-year/ https://hbr.org/2019/02/research-explores-how-fresh-starts-affect-our-motivation-at-work