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EPISODE · Apr 9, 2026 · 26 MIN

The Fringe Effect

from Horse Radio Network All Shows Feed

From a South Dakota ranch to building Fringe Scarves into a must-have Western accessory brand, Jodi Hendrickson shares how grit, creativity, and storytelling shaped her journey. This episode dives into brand building, industry insight, and thinking beyond the traditional Western retail playbook.Episode LinksHosts: Jennifer Hebert, Morgan Nicole ZipperlenContact: Sophia Jagella, WESA Marketing SpecialistGuest: Jodi Hendrickson | Fringe Scarves | Facebook | Instagram YouTube

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The Fringe Effect

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How long is this episode of Horse Radio Network All Shows Feed?

This episode is 26 minutes long.

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This episode was published on April 9, 2026.

What is this episode about?

From a South Dakota ranch to building Fringe Scarves into a must-have Western accessory brand, Jodi Hendrickson shares how grit, creativity, and storytelling shaped her journey. This episode dives into brand building, industry insight, and thinking...

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