The FTC Aims for True Fairness in Use of AI

In this episode of his "Clearly Conspicuous" podcast series, "The FTC Aims for True Fairness in Use of AI," consumer protection attorney Anthony DiResta takes a deeper look into the world of artificial intelligence (AI) and the legal ways that the Federal Trade Commission (FTC) can protect consumers from discrimination in this emerging technology. Mr. DiResta examines the question "how can we harness the benefits of AI without inadvertently introducing bias or other unfair outcomes?" He discusses deceptive AI claims, including the claim of a product using AI when instead the product was developed by AI.