The FTC’s Six Illegal Pricing Practices Should Scare Every Dealer Still Playing Games With Price

The FTC is warning dealerships that deceptive pricing practices like hidden mandatory fees, required add-ons, unavailable vehicles, unclear down payments, rebate stacking, and financing-dependent prices can create serious legal and trust problems. In this episode, we break down why transparent pricing is no longer optional and why the dealer who gives customers a number they can believe will win more trust, better leads, and stronger deal