The Future Of Advertising - Dr. Mark Grether

What this episode covers

My guest today is Mark Grether, SVP and General Manager of PayPal Ads. Mark has helped shape some of the biggest shifts in modern advertising, from co-founding Xaxis at WPP to leading Sizmek, through its acquisition by Amazon, to helping grow Uber advertising into a billion-dollar global business with more than half a million advertisers. Today at PayPal, he's focused on building an advertising business designed to help merchants sell smarter and consumers discover more of what they actually care about.

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Frequently Asked Questions

How long is this episode of The CMO Whisperer?

This episode is 23 minutes long.

When was this The CMO Whisperer episode published?

This episode was published on June 19, 2026.

What is this episode about?

My guest today is Mark Grether, SVP and General Manager of PayPal Ads. Mark has helped shape some of the biggest shifts in modern advertising, from co-founding Xaxis at WPP to leading Sizmek, through its acquisition by Amazon, to helping grow Uber...

Can I download this The CMO Whisperer episode?

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