The Future of Financial Planning Starts With What We Do Today with Brendan Dunn

Send us Fan MailWhat will it take to build a stronger financial planning profession for the future?In this episode of PROpulsion LIVE, Francois du Toit speaks with Brendan Dunn, CFP® Professional and CA(SA), Executive Head Johannesburg at Hewett Wealth and a finalist in the 2026 FPI Financial Planner of the Year Awards.Brendan was also a finalist in 2025, giving him a valuable perspective on professional growth, raising standards and the responsibility financial planners have towards the future of the profession.We explore three areas that can make a difference:The challenges facing new and younger financial plannersHow experienced professionals and firms can support new entrantsBuilding credibility and a professional reputationWhy the best financial advice starts with understanding the whole clientThe role of financial education beyond your existing client baseWhat Brendan learned from becoming an FPI Financial Planner of the Year finalist two years runningWhat financial planners can start doing now to shape the profession they want to seeThe big question we explore is:What do we need to do today to build a stronger financial planning profession for the future?PROpulsion LIVE is for financial planners, advisers, firm owners and anyone working to build a better financial planning business and profession.Subscribe to the channel and join the conversation.