EPISODE · Oct 20, 2021 · 10 MIN
The future of marketing measurement: How to win in a world of data
from The Marketing Intelligence Show · host Supermetrics
In this episode of the Marketing Analytics Show, Mikael Thuneberg, CEO of Supermetrics, will discuss the challenges of marketing measurement, and more importantly, what you can do to overcome them. You'll learn: Why marketing has gotten harder since 2012 The three big challenges of marketing measurement What you can do to overcome them Links mentioned in the show: Follow Mikael on LinkedIn. Start your free 14-day Supermetrics trial. Follow Supermetrics on Twitter. Follow Anna on Twitter.
What this episode covers
In this episode of the Marketing Analytics Show, Mikael Thuneberg, CEO of Supermetrics, will discuss the challenges of marketing measurement, and more importantly, what you can do to overcome them. You'll learn: Why marketing has gotten harder since 2012 The three big challenges of marketing measurement What you can do to overcome them Links mentioned in the show: Follow Mikael on LinkedIn. Start your free 14-day Supermetrics trial. Follow Supermetrics on Twitter. Follow Anna on Twitter.
NOW PLAYING
The future of marketing measurement: How to win in a world of data
No transcript for this episode yet
Similar Episodes
Mar 26, 2026 ·1m
Mar 19, 2026 ·34m
Feb 18, 2026 ·11m
Feb 11, 2026 ·45m