The Future of Shopping Is Hybrid: How Christian Haeger, VP at CGI, Is Shaping Unified Commerce

Shopping isn’t what it used to be—and it’s not going back.In this episode of LegendsNLeaders, we sit down with Christian Haeger, who brings over 30 years of experience across management consulting, telecom, utilities, and financial services, to break down how retail is being completely redefined.From web to mobile, in-store to pickup, and home delivery—consumer behavior is evolving into a seamless mix of channels. The question is: how do brands keep up?We dive into:The shift to unified commerce and what it really meansHow global brands are adapting to new buying behaviorsThe importance of local execution in a global retail worldHow technology is reshaping inspiration, purchase, and deliveryBased in Stockholm, Christian is a leader in retail at CGI, helping brands navigate this transformation with deep insight and world-class expertise.If you’re building in retail, commerce, or consumer tech—this is where the future is heading.