The Future of the B2B CRO: What, When and Why

In this episode of the ayeQ Answers Podcast, Dana Marxer sits down with Greg Guido, a seasoned B2B growth leader, to explore the future of the B2B CRO role. Greg delves into the fundamentals of growth, the evolving role of the Chief Revenue Officer, and how companies can align culturally, functionally, and operationally to support this critical leadership position. Whether you're considering a CRO role or already in the seat, Greg shares valuable advice on RevOps discipline, executive alignment, and building a winning revenue team. Don't miss this insightful discussion!