The Global Business Playbook | Voice of Business

The Global Business Playbook in the #1 State for Business with Kristi Brigman and Trevor WilliamsWelcome to today’s episode of Voice of Business, presented by Gwinnett Magazine! We’re thrilled to be joined by Kristi Brigman, Chief Economic Development Officer at the Metro Atlanta Chamber, and Trevor Williams, Managing Editor at Global Atlanta, for an insightful conversation on what makes Georgia the #1 state for business for the 11th year in a row. Our guests break down the impact of foreign direct investment, why exports matter for businesses of all sizes, and how initiatives like the Metro Export Challenge are helping small businesses expand internationally. Plus, we explore how companies can leverage consulates, embassies, and Atlanta’s diverse business ecosystem to compete on a global scale—all without leaving Metro Atlanta. Whether you’re an entrepreneur, business leader, or just curious about the future of global business in our region, this episode is packed with valuable insights.