The great customer success debate - a meaningful discipline or marketing creation? episode artwork

EPISODE · Dec 11, 2022 · 1H 6M

The great customer success debate - a meaningful discipline or marketing creation?

from SAP and Enterprise Trends Podcasts from Jon Reed (@jonerp) of diginomica.com

Yep - we're back. Phil Wainewright and Josh Greenbaum both wrote landmark posts on customer success - but do they agree? And what should customers take from all the "customer success" brouhaha? To help me weigh the arguments, Bonnie Tinder of Raven Intel was on hand to share data and find a way forward. As usual, the audience brought their sharpest and smartest questions. Trivia note: this is my diginomica colleague Phil Wainewright's debut on my hits/misses video show, not to be missed.Also check the itunes channel for the full podcast archives.

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The great customer success debate - a meaningful discipline or marketing creation?

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This episode is 1 hour and 6 minutes long.

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This episode was published on December 11, 2022.

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Yep - we're back. Phil Wainewright and Josh Greenbaum both wrote landmark posts on customer success - but do they agree? And what should customers take from all the "customer success" brouhaha? To help me weigh the arguments, Bonnie Tinder of Raven...

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