The Great Pumpkin Beer Design Review

Oh man, it's that time of the year again. Get your PSL ready to go. Actually, get your PSB ready to go. That's right. We break down the time of year when all of the specialty pumpkin beers come out. What opportunities arise from doing this? What is the allure about pumpkin beer packaging?Below is the time when we break down some fun packaging and discuss key elements for each, how they are exacted in the design, and what is necessary to convey that it is a pumpkin beer. These are the beers:14:21 - Drop Dead Gordgeous: https://nodabrewing.com/event/drop-dead-gordgeous-imperial-pumpkin-ale/14:40 - Gordgeous: https://nodabrewing.com/our-beers/gordgeous/17:20 - Green Flash Needs More Pumpkin: https://www.greenflashbrew.com20:26 - Big Boss Harvest Time: https://www.bigbossbrewing.com/harvest-time-pumpkin-ale/23:58 - Shipyard Smashed Pumpkin: https://shipyard.com/beer/smashed-pumpkin/26:44 - New Holland Ichabod: https://www.newhollandbrew.com/beer/#seasonal/  31:17 - New Belgium Voodoo Ranger Atomic Pumpkin: https://www.newbelgium.com/beer/voodoo-ranger-atomic-pumpkin/37:06 - Rogue Dead n’ Dead: https://www.rogue.com/products/dead-n-dead-aleAbout Kirk and Andy.Kirk Visola is the Creative Director and Founder of MIND THE FONT™. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work here.Andy Kurts is the Creative Director and Founder of Buttermilk Creative. He loves a good coffee in the morning and a good bourbon at night. When he’s not working on packaging design he’s running in the backyard with his family. Check out Buttermilk's work here.Send us Fan MailSupport the showAbout Kirk and Andy.Kirk Visola is the Creative Director and Founder of MIND THE FONT™. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work http://www.mindthefont.com.Andy Kurts is the Creative Director and Founder of Buttermilk Creative. He loves a good coffee in the morning and a good bourbon at night. When he’s not working on packaging design he’s running in the backyard with his family. Check out Buttermilk's work http://www.buttermilkcreative.com.Music for Kirk & Kurtts intro & outro: Better by Super FantasticsShow a little love. Share the podcast with those who may benefit. Or, send us a coffee:Support the show