The Grit it Takes to Grow with Ken Goodrich of Goettl Air Conditioning and Plumbing

BOOT CAMP DALLAS: NOVEMBER 6–7, OMNI AT THE STAR This isn’t a seminar. It’s a Boot Camp. Two days with Brian Burton and Dylan Moya: live role play, real objections, direct coaching, and a sales process you can run Monday morning. See ticket options: https://wastenoday.pro/DallasBC In today’s show, we are putting Ken Goodrich in your passenger seat to discuss some grit. Grit is the determination to see something through despite the adversity that plans to stop you. It is something essential to business and something that all competitors have. Whether you are an athlete, businessman, or tech in a truck, grit will serve you well in life and in career. Ken Goodrich is well acquainted with both adversity and grit. An industry titan, he has built business after business over 50 years; but along the way made plenty of mistakes. The current CEO of Goettl Air Conditioning and Plumbing, Ken has been both a tech in the truck and an entrepreneur behind the desk. On today’s show, Ken talks about the things he learned from the school of hard knocks and how in the end, grit made the difference.