The Groove Jones GrooveTalk Podcast | Episode 7: Strapping a Blackmagic URSA Cine to a Race Car

Send us Fan MailStep into the next phase of immersive production at Groove Jones in Episode 7 of Groove Talk, where Doug Hogan sits down with Henry Casillas and Dale Carman to explore what happens when immersive video finally gets a professional grade camera. The conversation follows the full production journey, from capture to editorial, centered on Groove Jones’ early experiments with the Blackmagic URSA Immersive and why it represents a true turning point for presence driven storytelling.Henry shares how working with the URSA Immersive feels like a night and day leap from earlier 360 systems, especially with stitching and cleanup no longer dominating the workflow. Dale explains why immersive experiences used to live in a constant state of compromise, particularly around stereo registration, and how perfectly synchronized sensors, lens metadata, and high frame rates finally allow the brain to relax and accept the image. A simple tripod shoot of a band in Deep Ellum becomes a powerful case study, proving that presence can turn even the most straightforward setup into something unforgettable.Who’s On the Mic:• Doug Hogan – Creative Technologist at Groove Jones• Henry Casillas – Associate Creative Director at Groove Jones • Dale Carman – Co-Founder of Groove JonesWhat They Cover:From 360 to Immersive Video• Why the URSA Immersive feels like a massive leap from earlier rigs.• How eliminating stitching speeds up production and frees creative focus.Why Stereo Registration Matters• Why “good enough” stereo was never truly good enough.• How perfect synchronization dramatically improves comfort and presence.Simple Shoots, Strong Reactions• The Deep Ellum band shoot that made first time Vision Pro users physically react.• Why presence matters more than spectacle.Experimenting With a Medium Still Being Defined• Race cars, pickleball, drones, and ballet as learning tools.• Why immersive storytelling still has no fixed rules.Key Highlights:• Removing stitching changes the entire immersive workflow.• Perfect stereo registration finally makes immersive video comfortable.• Presence can transform even a static tripod shot.• The team is learning the medium by actively pushing it.Why It’s Worth Watching:If you’re curious about - • How immersive video is actually made today• What separates presence from gimmicks• Why professional tools matter for immersive storytellingEpisode 7 offers a focused look at immersive media in transition, told by the people actively figuring it out.