The Growth Engine - Episode 8: Marketing’s influence on product development & growth

from The Growth-Engine Marketing Podcast

We’re joined by Filippo Stefanelli, CMO at Moneyfarm. With a 15-year journey in financial services marketing, Filippo has spearheaded innovative B2C initiatives as well as multimillion-dollar campaigns - amplifying AUM by over $1BN.An expert in the art of brand storytelling and product UX, we discuss how his background has influenced product development and customer conversion at Moneyfarm, which strategies have accelerated growth and the future of financial services marketing.

What this episode covers

We’re joined by Filippo Stefanelli, CMO at Moneyfarm. With a 15-year journey in financial services marketing, Filippo has spearheaded innovative B2C initiatives as well as multimillion-dollar campaigns - amplifying AUM by over $1BN. An expert in the art of brand storytelling and product UX, we discuss how his background has influenced product development and customer conversion at Moneyfarm, which strategies have accelerated growth and the future of financial services marketing.

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The Growth Engine - Episode 8: Marketing’s influence on product development & growth

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How long is this episode of The Growth-Engine Marketing Podcast?

This episode is 48 minutes long.

When was this The Growth-Engine Marketing Podcast episode published?

This episode was published on December 13, 2023.

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